Storytelling guides for businesses.
Collect stories from customers, clients, and staff, and turn them into case studies, posts, and emails.
The first business guides are on the way
Each one will sit in the same three topics as the nonprofit guides.
Collect storiesCustomer interviews and case study questions
Consent and careRelease forms for customers and staff
Turn stories into contentOne customer story into posts, emails, and a case study
Guides that work for any team
See nonprofit guides
What to Include in a Storyteller Consent FormA practical guide to what every nonprofit storyteller consent form must cover: project details, recording, usage, editing rights, and how to withdraw.Cory Shoemaker and Yoonji JungNov 2026
How to Get People to Respond to Story RequestsPractical tactics for nonprofits to get more responses when asking clients, donors, or volunteers to share their story.Cory Shoemaker and Yoonji JungNov 2026
How to Use an AI Interviewer for Impact StoriesLearn how an AI interviewer collects impact stories through video, phone, or chat, what consent looks like, and what you get at the end.Cory Shoemaker and Yoonji JungNov 2026
How to Turn One Interview Into a Newsletter, Email, and ReportLearn how to repurpose one interview into several pieces of content: build a source sheet, then turn it into a newsletter, donor email, and grant report.Cory Shoemaker and Yoonji JungNov 2026
Start collecting your stories
Story Engine interviews your customers and staff, collects their consent, and turns what they say into content.