The storytelling tool for enterprises.

Story Engine is an AI storytelling tool that helps enterprise teams collect real customer stories through chat, voice, and video, and turn them into marketing content.

Your first interview is free.

A client on a video interview
What changed for your team after the training?
Our meetings are shorter and clearer.
LinkedIn post
Why Nadia recommends Northline
Example interview
Customer story examples

You create meaningful customer stories every day

But most disappear before you need them. Story Engine collects them while they’re still fresh, in people’s own words.

A speaker on stage
“Coaching helped me open our sales conference with confidence.”
Marco · Sales director
A coach working with a client
“I coach because a great coach helped me early on.”
Nadine · Coach
A team practicing pitches at a workshop
“Our workshop gave my team a pitch we can use right away.”
Jordan · Team lead

Example stories. Names and details are made up.

Ways to share

Meet storytellers where they are

Invite people to share by chat, phone, photo, or video. Ellie asks thoughtful questions that build on each answer, and you get a finished, branded piece.

9:41
Ellie
Story Engine
Why did you become a coach at Northline?
A great coach helped me early on. I wanted to do that for others.
What do clients ask you most?
How to feel calm when they present.
Message
LinkedIn postSavedCopy
Meet Nadine, Northline coach
Ethical Framework: no issues
Nadine, a Northline coach, working with a client

“A great coach helped me early on. I wanted to do that for others.”

Nadine coaches our keynote workshops and helps leaders feel calm when they present.

One story, every format

One story can power dozens of communications

But most organizations don’t have the time or resources to collect even one story.
That’s why we created Story Engine.

Case studyLinkedInEmailNewsletterBlog postBoard reportInstagramPress releaseImpact summaryFacebook
Step by step

How Story Engine works

Collect

Collect interviews

Pick who to interview and how they’d like to answer. Ellie asks the questions.

  • Answers by video, phone, or typing
  • Invites by email, a link, or a QR code
  • No app or login needed
  • Your own questions, asked by Ellie
Consent

See what’s safe to share

Customers choose what your team can use, and they can change their mind anytime.

  • Name, photo, video, and voice, each their choice
  • A signed copy for them and your team
  • Withdraw consent at any time
Create

Create content

Story Engine drafts posts, emails, and articles in your voice from one interview.

  • Case studies, emails, LinkedIn posts, and more
  • Quotes pulled straight from the interview
  • Edit any of it with Ellie
Organize

Save every piece for later

Every interview, quote, photo, and piece is saved and ready for your next proposal, pitch, or campaign.

  • Every story in one searchable place
  • Consent saved with each story
  • Content ideas on your Home screen
Our commitments

AI that puts people first

Story Engine’s Ethical Storytelling Framework checks every draft as you write, so you can tell dignity-centered, solutions-oriented stories without slowing down.

Consent-basedPeople choose what they share and how it is used.
Dignity-firstStories are told the way people would want them told.
Asset-based framingLead with strengths and what people did.
Customer-centeredThe customer is the hero, not the company.
Solutions-orientedShow what changed and what made it possible.
Never fabricatesNo invented facts or quotes. Ever.
Read our Ethical Storytelling FrameworkSee how the check works
Who it’s for

Made to help teams win more business

Marketing teams

Get customer stories for your site, ads, and social without chasing anyone.

Ellie might ask
What changed for your team after the training?
LinkedIn postSavedCopy
Why Nadia recommends Northline
Nadia talking about her team’s training

“Our meetings are shorter and clearer now,” Nadia says.

Her team trained with us this spring. Want the same for yours? Book a free call.

Features

Everything you need to collect, create, and organize stories

Built for teams turning customer stories into case studies, testimonials, and posts.

Ideas for your next story

Story Engine suggests the customer stories your team is missing, then helps you ask the right person to share them.

Learn more →

Research with sources

Ellie finds facts in published studies and reports and shows where each one came from, so readers can trust what you share.

Learn more →

Your AI assistant, Ellie

Your team leaves comments on any draft. Tag Ellie and she makes the change.

Learn more →

Stories at your events

Put up a QR code and anyone who scans can share. Your team gets one summary email a day.

Learn more →
Pricing

Pricing that grows with you

Growth

For teams publishing across products and channels

$399/ month
Billed monthly
About 2x Foundation a month

Everything in Foundation, and:

  • About 2x the usage of FoundationAbout 25 interviews and 65 pieces a month.
  • Unlimited people on your team

Partnership

For companies with many locations or brands

$999/ month
Billed monthly
About 7x Foundation a month

Everything in Growth, and:

  • About 7x the usage of FoundationBuilt for teams running interviews across many sites.

Every team can start free with one interview and one piece. Priced per team, never per seat.

What uses more

Usage depends on what you make. You'll get a heads-up before anything big, and you can see what you've used any time.

Video, voice or phone interviewsFull consent form, transcript and summaryMost
Long or strategic piecesPress releases, case studies, website copyMore
Everyday piecesSocial posts, emails, newsletters, blog posts, typed interviewsSome
Asking Ellie to change a piece, fresh ideasA little
Setup, brand voice, the ethics check, and Ellie's help using the appFree

Human review

A person on our team edits a piece before you share it. On any paid plan, priced per piece, and never taken from your plan's usage.

Social post, short email, testimonial, invitationBack in 2 days$50
Newsletter, board or investor updateBack in 2 days$150
Blog post, success story, spotlightBack in 3 days$200
Press release, case studyBack in 3 days$300
Website copy, year in review pageBack in 5 days$450

Monthly review budget: pay $800 a month, get $1,000 of human review Save 20%. Unused review carries over one month.

Extra usage

Add $50 of extra usage any time.

Used only after your plan's usage runs out. It never expires. Set a monthly limit, or turn on auto top-up.

Rush

Need human review back in 24 hours? Rush adds half the price.

Weekends don't count toward the 24 hours.

FAQ

Frequently asked questions

What is Story Engine?
Story Engine is an AI storytelling tool for enterprise teams. Ellie, its AI interviewer, collects real customer stories by video, phone, or typing, with invites sent by email or a link you share. Story Engine then turns them into case studies, testimonials, social posts, and more in your brand’s voice, with consent tracked for every story.
What happens if someone withdraws consent?
They can withdraw at any time. Your team gets an email, and the interview is clearly marked as withdrawn.
Do we need a marketing team to use this?
No. Anyone on your team can send an interview, and Story Engine turns it into a draft you can edit and share.
Do storytellers need an app or account?
No. They get an invite by email or a link, then answer by video, phone call, or typing, with no app or login needed.
How do sensitive stories stay protected?
Sensitive interviews begin with a “Before you begin” screen, and an interview stays hidden from your team until it’s approved.
Will the content sound like us?
Yes. A short setup teaches Story Engine your company’s voice, and every draft is written in it.
How much does Story Engine cost?
Every team can start free with one interview and one piece. Business plans start at $149 a month (Foundation), with Growth at $399 and Partnership at $999. Pay yearly and save 20%. Plans are priced per team, never per seat.
How is Story Engine different from ChatGPT or Claude?
General AI tools like ChatGPT and Claude write from whatever you type into a prompt. Story Engine is built for one job: telling real people’s stories well and responsibly.
  • Real stories, not invented ones. Ellie interviews the customer first, and every draft is written from their own words, with quotes pulled straight from the interview.
  • Consent built in. Each storyteller signs a consent form, chooses how their story can be used, and can change their mind at any time.
  • Ethical checks on every draft. General chatbots can slip into exaggerated claims, stereotypes, or sharing details a customer never agreed to. Story Engine checks every draft against its Ethical Storytelling Framework and suggests fixes before anything is shared.
  • Your voice without the prompt work. Getting a chatbot to sound like your brand takes long prompts and constant editing. A short setup teaches Story Engine how your brand sounds, and every draft follows it.
  • Everything in one place. Interviews, consent forms, and finished content live in one searchable library.
What is ethical storytelling?
Ethical storytelling means sharing real people’s stories with their consent, in their own words, and with dignity. Your customers see what they’re agreeing to, and they can change their mind about how their story is used.
How do I collect customer stories?
Send an interview invite by email, or share the link. Your customer signs a consent form, then answers Ellie’s questions by video, phone, or typing, whenever it suits them. Story Engine turns the interview into a case study, testimonial, or post you can edit and share.
Can we try it first?
Yes. Your first interview is free.
About

Meet the founders

Yoonji and Cory spent years helping nonprofits tell their stories at Good Creatives, and watched great ones slip away because no one had time to collect them. Story Engine is how they’re making sure every organization can capture its impact.

Read our story
Yoonji Jung, Co-Founder of Story Engine, smiling in a portrait
Yoonji Jung
Co-Founder
Cory Shoemaker, Co-Founder and Developer of Story Engine, smiling in a portrait
Cory Shoemaker
Co-Founder and Developer

Every story, captured and ready to share.

Build the storytelling infrastructure your company has been missing.

Try a demo

Your first interview is free.